Black Mamba was a project for Nike produced by Wieden+Kennedy, Directed by Robert Rodriguez and featuring Kobe Bryant, Kanye West, Bruce Willis, Danny Trejo, and Robert Rodriguez. For this project we designed and mixed 2 30 second spots for the US and two additional spots for China. We created a 6 minute spot to be shown at movie theaters, as well as broadcast during the NBA playoffs.
30 second spot 1:
30 second spot 2: